To commercialise this company's service offer, it had to be brought to life. By productising its parts, the services we're split into four verticals each with its own icon and background graphic.
Logos were created to represent each service, allowing for better merchandising throughout sales materials and proposals, making offers more attractive and professional looking.
A modular, all-in-one app needed a design that could reflect its different modules while retaining its identity
As different modules of the app are activated the logo transforms, its colour changing and its 'eye' shifting